Actual Innovation without the need of flash lights

Actual 'everyday' style innovation without the need of a "developer's worldwide conference" or such to be announced and spread. 

Tectiles are programmable stickers - Just choose what you want them to do, and whenever you are near - tap your phone on them for the execution of your pre-given commands!

More details can be seen here:

http://www.androidpolice.com/2012/06/12/samsung-introduces-tectiles-nfc-tags-you-can-program-with-your-nfc-enabled-smartphone/